Choć fotografia artystyczna wymaga nieprzeciętnych umiejętności, warsztatu i wyczucia, to właśnie zdjęcia produktowe nie wybaczają najmniejszych błędów – szczególnie, jeśli sprzedaż jest źródłem Twoich dochodów. Jak sfotografować ubrania, by zachęcić internautów do ich kupna?
The term packshot, for many people, especially not related to the photographic and marketing industry, may be completely incomprehensible. The name itself may suggest a meaning, but it's usually hard to link it to what it actually is.
The market is developing very dynamically. Every year, more and more companies are created that have to outdo each other in the fight for customers and dominating a given industry. Of course, the best form of attracting attention is advertising, so the more professional and catchy it is, the better profits it generates.
Use of product photography in an advertising campaign Read More »
One type of photography is product photography, which deals with the most realistic possible presentation of items for marketing purposes. It is very eagerly used by various types of online stores, auction portals, as well as television and the press. Thanks to its simplicity and precise presentation of the product, it took a very high position in comparison to other advertising forms.
